Search Engine Optimization & Search Engine Marketing Company

Why Search Engine Optimization (SEO)?

Potential customers are searching for your site on the search engines right now. Why aren't they finding it? It's because your site may not be properly optimized to rank well in the search engines. It's a common belief that if a site is well designed then Web traffic should automatically follow. Not true! If a site isn't properly optimized it won't matter how great it looks. We liken it to building a beautiful high rise office by the freeway with no exit ramp to get into the parking lot.

Increase Sales Leads Through Top Rankings

There are many ways to optimize and market a site to get the resulting rankings and traffic you want. Most importantly is the proper "meta tags". Meta tags are listed in the HTML code and tell the search engine robots which keywords represent your site. These tags are the "meta data" or eyes to the search engine robots, and give them a starting point on how high to rank your site's pages.

Another very important way to achieve high search rankings is to have text on your page full of great descriptions of the features and benefits of your site's offering. This means that you'll need at least 200 - 300 words of text full of keywords that represent what you'd like to be searched for.

It used to be so easy years ago to simply "tweak" the meta tags and your search engine rankings would jump. Now another important element of marketing a site is getting quality links from sites with similar content. Reciprocal link building has become a major part of SEO work.

Pay Per Click Search Engine Campaigns

A relatively instant way to get rankings and traffic is to have campaigns set up with Pay Per Click (PPC) search engines. The most popular are Google Adwords, Yahoo Search Marketing, and Looksmart. Most companies find they need both the organic (free) search rankings and paid PPC sponsored ads at search engines to fully receive the desired traffic.

New Site Building Services

We've discovered in the past years that building sites ourselves, with optimizations built in from the ground up, has given our clients the advantage. Here's some top-ranking websites that we've built:

Cedarshed.com
Photon-Control.com

You've Got 4 Seconds To Make An Impact

Last but not least, it's not only important to get traffic to your site but it follows that the design and text should entice potential customers to want to buy or learn more. This is where having the features and benefits right up front on a site's homepage are very helpful. Many sites have a beautiful graphic or flash animation ... but you've got about 4 seconds for them to feel that they want to stay and explore your site. Or they'll bounce right off.

A Proven SEO Company

GeriNet Consulting SEO Company has been in business for over nine years. We offer everything you need in a SEO firm to get rankings and bring in leads for sales - meta tag optimization, suggested text and content improvements, pay per click campaigns, web design service*, and marketing suggestions to sell your products and services on your site.

We're small and want to keep it that way! Some companies have thousands of clients and often don't get the attention they require to really impact their rankings and sales. We only take on a select group of corporate clients who want hands-on targeted attention and quick turnaround with work.

We are based in Vancouver, BC, Canada and have clients from around the globe.
For information on Search Engine Optimization Services - Email: info@geri-net.com